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ACE YOUR GAME

How Clubs Can Convert Tennis Courts to Pickleball and Tap into the Growing Market



Pickleball has emerged as one of the fastest-growing sports in America, with over 3.3 million players in the country.


The game is a cross between tennis, badminton, and ping-pong and is played on a smaller court with a lower net, making it more accessible to players of all ages and skill levels.

As a result, many clubs are now considering converting their tennis courts into pickleball courts to attract a wider range of players and tap into the growing market.


In this blog post, we will explore the benefits of pickleball, the steps involved in converting tennis courts to pickleball, and the potential ROI for clubs.


The Benefits of Pickleball


Pickleball is a low-impact sport that is easy on the joints, making it an ideal option for older adults who may be looking for a fun way to stay active.


According to the Sports & Fitness Industry Association (SFIA), pickleball has seen a 21.3% increase in participation among adults over the age of 55 since 2016.


Additionally, pickleball is a great sport for families to play together, as it is easy to learn and can be enjoyed by all ages.


Converting Tennis Courts to Pickleball


Converting tennis courts to pickleball courts is a straightforward process that can be completed in just a few days.


The first step is to measure the tennis court to ensure that it meets the dimensions required for pickleball.


Pickleball courts are typically 20 feet wide and 44 feet long, which is about a third of the size of a tennis court.


The next step is to lower the net to 34 inches, which is the height required for pickleball.


Finally, you will need to paint the lines for the pickleball court, which are different from the lines for a tennis court.


ROI for Clubs


Converting tennis courts to pickleball can be a profitable investment for clubs.


According to a report by the Tennis Industry Association (TIA), the cost of converting a tennis court to a pickleball court is approximately $4,000.


However, the potential revenue generated from pickleball can far outweigh the cost of conversion.


Clubs can charge per player per hour to use the courts for both private and group lessons.


Additionally, many clubs offer pickleball tournaments, which can generate even more revenue.


Ace Your Game


As the popularity of pickleball continues to grow, clubs that offer this sport can attract a wider range of players and tap into a profitable market.


Converting tennis courts to pickleball is a simple process that can yield a significant ROI for clubs.


By offering this fun and accessible sport, clubs can increase their revenue and provide a new way for their members to stay active and engaged.


So, don't miss out on the opportunity to ace your game and join the pickleball revolution!


Club Capital Group is an industry leading performance improvement consultancy that focuses on cost management and strategy for the club and hospitality space.


If your club is interested in learning more about how to properly convert your existing tennis hard courts to pickleball courts, we’re here to help. Contact our team to get started.

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